smallfury
is a creative studio run by
Oswin Tickler and friends.
Oswin Tickler
Is a Creative Director / Designer / Illustrator and lecturer with an obsession for vernacular and "ugly" typography, as well as all things pictographic. More info
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CONTACT
+44 (0)792 9097070 hello@smallfury.com
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Pictographic Signage
I first accepted my obsession with pictographic signage during my Masters Dissertation (read in full here), which led me to lament it's failure to comunicate universally without the use of words. However the sheer variety of these signs and their inconsistancy has kept me hooked, and gives an interesting insight into the cultures behind them.
While endlessly fascinating to me,
it makes requests to see holiday snaps more embarassing than usual.